Here’s a fun set of infographics we just created, which were triggered by Shop.org’s statement that online shoppers could spend $96 billion this holiday season. We did some digging to find out what these numbers mean. (As you might expect, there’s a performance angle in here, too.)

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I get a thrill at the thought of billions of RUM beacons gathering tonnes of data for me to slice and dice. But I also like to get a tactile sense of how a site looks and feels. Today I want to talk about a low-tech way to measure performance, either to validate your high-tech results or to give you an introduction to performance. I call it (drumroll please) …

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For this keynote, I decided to do something I’ve never done before — corral all the performance-related findings we’ve made over the past few years here at Strangeloop. It was a really interesting exercise for me. We tend to remember the big sexy studies, and it’s easy to forget about all the incremental learning we do on a daily basis, not to mention the epiphanies that can surprise us in the course of our regular work.

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