No two performance tests give the same results. To illustrate, I put a high-traffic site, Target.com, through its paces on a handful of commonly used tests — Gomez, Keynote, HTTPWatch and Webpagetest — to see how it performs.
VIDEO: O’Reilly’s Mac Slocum interviewed me at Velocity, and we covered a few topics: mobile web performance, the difficulties of data gathering, site speed and SEO, and easy ways that every “mortal company” (aka a company that’s not Google, Microsoft or Amazon) can optimize their site.
In part 2 of my two-part video whiteboarding session for Network World, I talk about the web performance solution landscape, including CDNs and ADCs, and I explain why these don’t address all the opportunities for site optimization.
When Network World invited me to whiteboard the issues with web performance, I jumped at the chance. In this video, I illustrate the performance problems in the current web landscape — from server time and round trips to browser differentiation and user expectations.
Want to get a sense of if and how your site could be affected by Google’s new search algorithms? The first step is to understand your competition. Here’s a quick four-step guide to benchmarking your site’s speed against your competitors.
In my ongoing quest to figure out how website performance affects Google’s search rankings, here’s one example of a site that positively affected how it interacted with Googlebot after being optimized.
Optimizing web performance may not be a red-button topic yet… but it will be. In the inaugural post for Web Performance Today, I talk about how internet speed has changed between 1999 and now and why, if you’re an ecommerce retailer — or anyone who cares about online conversion — you need to care about web acceleration.