The mainstream web performance community is rapidly amassing reams of data in this area. But when it comes to the mobile web, we’re pretty much at square one. The problem is threefold: lack of performance-measuring tools, need for large-scale A/B testing, and lack of information sharing.
VIDEO: O’Reilly’s Mac Slocum interviewed me at Velocity, and we covered a few topics: mobile web performance, the difficulties of data gathering, site speed and SEO, and easy ways that every “mortal company” (aka a company that’s not Google, Microsoft or Amazon) can optimize their site.
If you’ve ever found yourself trying to rationalize website optimization efforts and performance spending to your boss or co-workers, here’s a cheat sheet of stats and sources you can pull from for your next proposal (or awkward elevator conversation).