About me

I’ve been obsessed with web usability for almost two decades. Why do people use the internet in the ways we do? Why do faster pages spur us to engage more than slower pages? Why do we respond more to some aspects of layout and design than to others? Has our use of the web evolved over the years, or is it static, and why? What are the business, technical, and social ramifications of these findings?

Way back in 1997 (whoa… suddenly I feel old), this obsession led me to create and spearhead an interaction design team at Habanero Consulting, the award-winning web consulting agency I helped build. We engaged in a host of user experience research that was, at the time, pretty revolutionary. Along the way, we learned a lot about how people use the web, and I’ve been fortunate to have had opportunities to apply this to the many web-based projects I’ve participated in since then.

Most recently, I’ve been applying my passion for usability to the study of web performance. As a senior researcher, writer, and performance evangelist at Radware, I’ve spent the past few years researching the technical, business, and human sides of web/application performance, and sharing the findings via countless blog posts, presentations, case studies, articles, and reports. Before joining Radware, I was research lead and senior writer at Strangeloop Networks, which was acquired by Radware in early 2013.

I’ve spoken at various industry events, such as IRCE Focus, Shop.org, eMetrics Summit, RWD Summit, and the Velocity Web Performance & Operations Conference. If you’d like me to speak at your event, drop me a line.

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