I recently contributed an article to RCR Wireless that highlights my four big predictions for the mobile industry:
- Companies will generate at least 15% of Web sales via their social presence and mobile applications.
- Android will become the No. 1 mobile platform, surpassing the iPhone in terms of units and usage.
- Retailers will realize that mobile shoppers have a goal-driven “hunter” mentality.
- As a result of No. 3, mobile Web performance will become as important as desktop Web performance.
Read the full article here.